Software Industry

We feel at home in the software industry. This is where we have gained our long-standing experience and expertise. Localization, product marketing, sales and pricing strategies, composition of marketing materials and product packaging, online and offline campaigns, marketing activites and marketing concepts for product launches or the entire product life cycle as well as market exit strategies – we plan all of this efficiently and know the relevant channels within this software industry.

In the past, we have supported products in the software industry from the following categories in both B2B and B2C markets:

  • Photo editing
  • Colour management
  • Tools & Utilities
  • Security
  • Web design