Localization

Positioning a product successfully

requires more than just localization or translation of the product packaging, software, user manual, data sheets etc. Of course we all know that. Nevertheless, localization is the first and most important step on the way to a successful product introduction, especially in the German-speaking market that still holds lots of regional characteristics up its sleeve which you need to be aware of.

We know exactly how to go about localization of English products and have already demonstrated this in the past. We know the relevant terms for software and hardware products required for successful localization, have a thorough understanding of photography and color management and can thus reassure you that we will select the appropriate terms right from the start. Since we know the German-speaking market extremely well, you can count on us to support you when it comes to adapting the product to the typical German habits, preferences and circumstances to ensure your product will be as successful as you intend it to be.

Our localization service focuses on the translation of English software into German, but we are also happy to offer localization for French.

If your texts are already translated but you are not happy with the quality or unsure if they hit the mark? Not a problem, we are more than happy to have a look. Proofreading and rewriting materials is also one of our fortes!